D Magazine DALLAS 500: Laura Rea Dickey 

In this insightful [video](https://youtu.be/G9WdZGgUX7s), [Roland Dickey Jr.](https://www.linkedin.com/in/rolanddickeyjr/) delves into the invaluable lessons he gained from **Elon Musk by Walter Isaacson**, sharing how the biography’s rich exploration of Musk’s approach to decision-making, problem-solving, and driving innovation resonated with him.<br>
Roland highlights how Musk’s unique ability to assess situations quickly and make bold decisions is key to achieving optimal output—a trait essential for any entrepreneur striving to push the boundaries of possibility.<br>
This book provides a behind-the-scenes look at the ambition, risk-taking, and relentless drive that built companies like Tesla and SpaceX. For entrepreneurs, it’s a compelling guide on how to transform vision into reality through tenacity and innovative thinking. Click [here](https://youtu.be/G9WdZGgUX7s) to tune in to see how these insights inspire Roland’s own leadership and drive at Dickey’s!

Barbecue, Books, & Business by Roland Dickey Jr.: Elon Musk by Walter Isaacson

Dickey's Barbecue Pit CEO Laura Rea Dickey talks Supply Chain Crunch

The Dickey Foundation Donates $10k to Beckley Fire Department

In memory of Greg Smith, beloved franchise owner of Dickey's Barbecue Pit in Dothan, Alabama, and a dedicated Army veteran, his brother Mike Smith III, alongside business partner Larry Brunson, is stepping up to honor and continue Greg's legacy of serving quality barbecue and supporting their community. Greg, who passed away suddenly, was known for his passion for high-quality barbecue, a commitment to his customers, and his respect for the Dickey’s brand, which he believed stood by its franchisees with steadfast support.

To celebrate Greg’s life and dedication, Mike Smith III and Larry Brunson are inviting the Dothan community to a special “Buy One, Get One Free” [Pulled Pork Sandwich](https://www.dickeys.com/quote/everyday/dothan/sandwiches-a-la-carte/pulled-pork-sandwich-3) promotion from November 20th through November 27th. Guests can enjoy this offer in-store or online by using the code “DOTHAN” at checkout. The Dothan Dickey’s is located at [2115 E Main St, Dothan, Alabama 36301.](https://www.dickeys.com/locations/alabama/dothan/dothan)

“Continuing my brother’s work at Dickey’s is an honor and a responsibility I take deeply to heart. Greg built a place where our community could come together over great barbecue, and I am proud to keep that tradition alive,” said Mike Smith III, current franchisee of Dickey’s in Dothan. “This special offer is a way for us to remember Greg’s passion for hospitality and to thank the Dothan community for their continued support.”

[Laura Rea Dickey](https://enterprenuer.org/ceo/meet-laura-rea-dickey-ceo-of-dickeys-barbecue-restaurants-inc/), CEO of Dickey’s Barbecue Restaurants, Inc., expressed her heartfelt sentiments, stating, “Greg was a remarkable member of our Dickey’s family and a dedicated veteran whose passion for quality and service was evident in every plate of barbecue he served. We are proud to stand with Mike, Larry, and the Dothan community as they continue Greg’s legacy.”

[Roland Dickey, Jr.,](https://www.youtube.com/watch?v=weddpg9ZWOI&ab_channel=Dickey%27sBarbecuePit) CEO of Dickey’s Capital Group, reflected, “Greg Smith exemplified the entrepreneurial spirit we value so highly at Dickey’s. His commitment to his business and community left a lasting impact, and we are honored to support Mike and Larry as they carry on the tradition of serving authentic, slow-smoked barbecue in Dothan.”

Visit the Dothan location to enjoy this special offer, honor Greg’s memory, and continue supporting his mission of bringing family and community together over a great meal.

## About Dickey’s Barbecue Restaurants, Inc.

Founded in 1941 by The Dickey Family, Dickey's Barbecue Restaurants, Inc. is the world’s largest barbecue concept and continues as a third-generation family-run business. For over 80 years, Dickey’s Barbecue Pit has served millions with its signature Legit. Texas. Barbecue.™ 
Slow-smoked over hickory wood-burning pits, Dickey’s barbecued meats are paired with a variety of southern sides. Committed to authentic barbecue, Dickey’s never takes shortcuts—because real barbecue can’t be rushed.

With over 866 restaurants across eight concepts in the U.S. and several countries, Dickey’s Barbecue Franchise and Dickey’s Restaurant Brands continues to grow under the leadership of Roland Dickey, Jr., CEO of Dickey’s Capital Group, and Laura Rea Dickey, CEO of Dickey’s Barbecue Pit, Inc.
Dickey’s has been recognized on Newsweek’s 2022 "America’s Favorite Restaurant Chains" list, Nation’s Restaurant News 2024 top fast-casual brands for value, and USA Today’s 2021 Readers’ Choice Awards. The brand has also ranked in the Top 20 of Fast Casual’s “Top 100 Movers and Shakers” for four of the past five years. Additional accolades include Entrepreneur's Top 500 Franchise and Hospitality Technology’s Industry Heroes list. The brand has been featured by Fox News, Forbes, Franchise Times, The Wall Street Journal, and People Magazine.
For more information, visit [www.dickeys.com](https://www.dickeys.com/). For information about becoming a franchise partner, visit [www.dickeysfranchise.com](https://franchise.dickeys.com/)


Dickey’s Barbecue Pit in Dothan Honors Late Franchisee Greg Smith’s Legacy with Special Offer

### World’s largest barbecue restaurant offers baked potato deal from February 13-17th
 
DALLAS (Feb. X, 2023) – February marks National Potato Month and [Dickey’s Barbecue Pit](https://www.dickeys.com/)  is celebrating with their famous giant bakers. Whether you want a classic baked potato, a baked potato with barbecue meat, or even a Buffalo Chicken Baked Potato, they do it all.
 
<br>From February 13th -17th, the [barbecue restaurant](https://www.dickeys.com/locations) is highlighting its [Loaded Baker](https://www.dickeys.com/quote/everyday?promoBannerList=%5b%7b%22menuId%22:%22TWVudToxODo5OTk5LTEyLTMxIDIzOjU5OjU5LjAwMDAwMA==%22,%22itemId%22:%22SXRlbToxMzgxOjk5OTktMTItMzEgMjM6NTk6NTkuMDAwMDAw%22,%22subcategoryId%22:%22c3ViY2F0ZWdvcnlJZDo1MTkzOjk5OTktMTItMzEgMjM6NTk6NTkuMDAwMDAw%22%7d,%7b%22menuId%22:%22TWVudTo1Njo5OTk5LTEyLTMxIDIzOjU5OjU5LjAwMDAwMA==%22,%22itemId%22:%22SXRlbToxMzgxOjk5OTktMTItMzEgMjM6NTk6NTkuMDAwMDAw%22,%22subcategoryId%22:%22c3ViY2F0ZWdvcnlJZDo1MjA5Ojk5OTktMTItMzEgMjM6NTk6NTkuMDAwMDAw%22%7d,%7b%22menuId%22:%22TWVudTo4MTo5OTk5LTEyLTMxIDIzOjU5OjU5LjAwMDAwMA==%22,%22itemId%22:%22SXRlbToxMzgxOjk5OTktMTItMzEgMjM6NTk6NTkuMDAwMDAw%22,%22subcategoryId%22:%22c3ViY2F0ZWdvcnlJZDo1MjI1Ojk5OTktMTItMzEgMjM6NTk6NTkuMDAwMDAw%22%7d,%7b%22menuId%22:%22TWVudToxNTQ6OTk5OS0xMi0zMSAyMzo1OTo1OS4wMDAwMDA=%22,%22itemId%22:%22SXRlbTo0ODYyOjk5OTktMTItMzEgMjM6NTk6NTkuMDAwMDAw%22,%22subcategoryId%22:%22c3ViY2F0ZWdvcnlJZDo1NTIxOjk5OTktMTItMzEgMjM6NTk6NTkuMDAwMDAw%22%7d%5d) – Dickey’s signature baked potato topped with all the fixins’ of cheddar cheese, green onions, sour cream and butter. With every Loaded Baker purchase of $7.99, guests will get a complimentary [Big Yellow Cup](https://www.instagram.com/explore/tags/bigyellowcup/?hl=en). 

<br>“At Dickey’s, we take barbecue seriously,” said Laura Rea Dickey, CEO of Dickey’s Barbecue Restaurants, Inc. “And when it comes to our barbecue bakers, rest assured they’re called ‘Giant Bakers’ for a reason. We look forward to our guests enjoying this smokin’ deal at their favorite Dickey’s store.”

<br>For added convenience, Dickey’s has every need covered with orders for takeout, in-store pick up, to go and even delivery! Order ahead in the Dickey’s mobile app or online at dickeys.com.

<br>To learn more, follow Dickey’s Barbecue Pit on [Facebook](https://www.facebook.com/dickeysbarbecuepit/), [Instagram](https://www.instagram.com/dickeysbarbecuepit/) and [Twitter](https://twitter.com/dickeys). Download the [Dickey’s Barbecue Pit app](https://www.dickeys.com/promos/check-the-app) from the [Apple App Store](https://apps.apple.com/us/app/dickeys-barbecue-pit/id1288151925) or [Google Play](https://play.google.com/store/apps/details?id=com.olodickeysapp).

#### About Dickey’s Barbecue Restaurants, Inc. 
Dickey's Barbecue Restaurants, Inc., the world’s largest barbecue concept, was founded in 1941 by the Dickey family. For the past 80 years, Dickey’s Barbecue Pit has served millions of guests in 44 states Legit. Texas. Barbecue. ™ At Dickey’s, all our barbecued meats are smoked onsite in a hickory wood burning pit. Dickey’s proudly believes there’s no shortcut to true barbecue and it’s why our name isn’t BBQ. The Dallas-based, family-run barbecue franchise offers eight slow-smoked meats and 12 wholesome sides with 'No B.S. (Bad Stuff)' included. Dickey’s Barbecue has 550 locations across the United States and eight other countries.
 
<br>Dickey’s was named to Newsweek’s 2022 America’s Favorite Restaurant Chains list and USA Today 2021 readers’ choice awards. Dickey’s won first place on Fast Casual’s “Top 100 Movers and Shakers” list, been named a Top 500 Franchise by Entrepreneur and named to Hospitality Technology’s Industry Heroes list. Led by CEO Laura Rea Dickey, who was named among the country’s 50 most influential women in foodservice in Nation’s Restaurant News, was recognized by Fast Casual’s Top 100 Movers and Shakers list and honored by Dallas Business Journal. Dickey's Barbecue Pit has also been recognized by Fox News, Forbes Magazine, Franchise Times, The Dallas Morning News, The Wall Street Journal, People Magazine and QSR Magazine. Dickey’s Barbecue is part of Dickey’s Restaurant Brands which has more than 700 restaurants nationwide including brands Wing Boss, Trailer Birds, Big Deal Burger and bbqathome.com. DRB is led by CEO Roland Dickey Jr. For more information, visit www.dickeys.com.



 Dickey’s Barbecue Pit Butters Up Guests for National Potato Month

<h2>Want to make ribs at your next party?</h2>
Having ribs at your next get together is a great idea! Not only are they incredibly tasty and universally loved, but they are also easy to cook up in large batches so everyone can get some. <br>
Plus, depending how you cook them, you can customize the flavor to suit any palette—from sweet and sticky barbecue sauce to tangy mustard-glazed ribs. And since there's usually plenty of meat on each one, it makes for a satisfying meal that your guests will be talking about for weeks afterward. <br>

So why not make ribs the star of your next gathering? You won't regret it.

<h2>What is the 321 Method for Ribs?</h2>
The 321 Method for Ribs is a popular method of cooking ribs on the grill or in the oven. It involves prepping, seasoning and cooking the ribs slowly over low heat for three hours. <br>
The first two hours are devoted to preparing the rub and marinade, while the last hour is used to cook the ribs at a higher temperature. <br>
This slow cooking technique helps to tenderize the meat, resulting in a flavorful and succulent final dish. 
Additionally, it allows for more control over both flavor and texture; you can adjust the seasonings or cooking time to get just the right taste and texture that you're looking for.<br>
<h2>321 Rib Method</h2>
The 321 Rib Method is a popular method used in the preparation of ribs. 
This technique calls for 3 hours of smoking, 2 hours of wrapping, and 1 hour of cooking. 
The ribs are first smoked at a low temperature to give them the smoky flavor that many people love. Then they are wrapped in foil with some liquid such as apple juice or beer, and cooked for two hours. This locks in all the juices and flavors of the ribs while allowing them to remain tender. <br>
Finally, they are removed from the foil and cooked directly on the grill or in a smoker at a higher temperature for one hour, or until desired doneness is achieved. <br>
<h2>Ingredients for 321 Ribs</h2>
- 2 racks pork ribs (approximately 5 lb. total)<br>
- 1/4 cup plus 2 tablespoons kosher salt<br>
- 1/4 cup packed brown sugar<br>
- 2 teaspoons black pepper<br>
- 1 teaspoon garlic powder<br>
 - 1 tablespoon ground ginger<br>
 - 1 teaspoon onion powder<br>
 - 2 tablespoons smoked paprika<br>
- 2 tablespoons Worcestershire sauce <br>
- 1/2 cup apple cider vinegar <br>
- 1/4 cup tomato paste <br>
- 1/4 cup honey <br>
- 2 cups chicken broth or water.<br>
<h2>How to Smoke 321 Ribs</h2>
1. Start off by prepping the ribs: remove the membrane from the back of each slab, trim any excess fat, and season generously with your favorite rub or seasoning blend. <br>
2. Place a rack in an aluminum pan or dish and put the seasoned ribs onto it. Cover the pan with tin foil and refrigerate for at least 4 hours or overnight if you can. <br>
3. Set up your smoker to 225°F (107°C) – use wood chunks or chips that pair well with pork such as hickory, mesquite, cherry, or applewood and make sure it is producing enough smoke before you start cooking. <br>
4. Add soaked wood chips directly on top of lit charcoal. Place the ribs in the smoker, fat side up, and cook for 3 hours.<br>
5. Wrap each rack of ribs individually in foil with a little bit of apple juice or beer – this will help keep them moist and infuse some extra flavor. Place back in the smoker and cook for 2 more hours until tender but not falling apart. <br>
6. Remove from the smoker, unwrap them from the foil and slather with your favorite barbecue sauce; return to smoker for 1 hour basting every 15 minutes with additional sauce if desired. 
7. Allow to cool slightly before serving or cutting into individual ribs! Enjoy!<br>
Note: You may want to add a few more wood chips if necessary during the cooking process and make sure the smoker temperature is kept constant. Also, it’s important to check for doneness by feeling the ribs – they should be tender but not falling off the bone. If needed, cook them a little bit longer until desired texture is achieved. Lastly, let the ribs rest for 5-10 minutes before serving!  <br>
<h2>More Rib Recipes</h2>
The 3-2-1 rib method isn't the only way to cook tender and juicy ribs. Other methods of cooking ribs include smoking, baking, boiling, grilling, and slow-cooking.<br>
Smoking is a traditional technique that involves low, indirect heat from flavoring wood chips. The smoke adds flavor as well as moisture to the ribs while they slowly cook over several hours in an outdoor smoker or grill. <br>
Baking is a simpler form of cooking ribs in the oven for 2 to 3 hours at 225 degrees Fahrenheit until the internal temperature reaches 165 degrees Fahrenheit. This method does not add any smoky goodness like smoking does but it still results in tender and juicy ribs. <br>
Boiling ribs is another fast and easy cooking method. You simply boil the ribs in a pot of salted water for 30 minutes or until they are tender. After boiling, you can finish the ribs off on the grill or in the oven to give them that traditional BBQ flavor. <br>
Grilling is a great way to get those char-grilled flavors while still maintaining moisture and tenderness. This method involves placing the ribs directly over indirect heat and basting with sauce every few minutes until cooked through. <br>
Finally, slow-cooking is a very popular way of making delicious ribs without having to stand by them all day long. The low and slow temperature helps break down any tough connective tissue while creating a succulent texture at the same time. To achieve the best results, place the ribs in a crockpot or slow cooker with your favorite sauce and cook for 8 to 10 hours on low heat. <br>
No matter which method you choose, all of these methods will result in delicious and tender ribs that everyone can enjoy!



Step by Step Guide on How to Make 321 Ribs

<p class="MsoNormal" style="margin-bottom:0in;margin-bottom:.0001pt;line-height:
normal">Dickey’s Owner/Operator Ryan Wenrich recently participated in the American
Royal World Series of Barbecue in Kansas. The event hosts eight barbecue
restaurants each serving small plates of their most delicious barbecue. <o:p></o:p></p>

<p class="MsoNormal" style="margin-bottom:0in;margin-bottom:.0001pt;line-height:
normal"><o:p>&nbsp;</o:p></p>

<p class="MsoNormal" style="margin-bottom:0in;margin-bottom:.0001pt;line-height:
normal">The event coordinators reached out to Wenrich to gauge his interest in
participating and after hearing all of the great publicity his Dickey’s
locations would get, he happily signed up. <o:p></o:p></p>

<p class="MsoNormal" style="margin-bottom:0in;margin-bottom:.0001pt;line-height:
normal"><o:p>&nbsp;</o:p></p>

<p class="MsoNormal" style="margin-bottom:0in;margin-bottom:.0001pt;line-height:
normal">Events such as these are an amazing way to get your name out in your
community, get involved, have some fun and even make a profit!&nbsp;<o:p></o:p></p>        
      

Brand Champion: Ryan Wenrich of Wichita, KS

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