Real Talk with Real Owners: Ryan McPeek of Rockford, IL
Blog
Published: 11 Mar 2016
Ryan McPeek opened his store in December and is already making a big impact in his neighborhood through Community Marketing and creative ideas.
Chicago is known for its passionate love of sports and great food, so what better way to combine the two than with a raffle for Cubs tickets? On March 31, the Rockford store will host the drawing, where three lucky guests will each win two tickets to the Cubs vs. Pirates game. To enter, guests simply fill out a Big Yellow Cup Club entry, which Ryan uses to drive traffic and track guest counts.
“Community Marketing support has been great in these first few months of business,” Ryan says. “I’m excited to attract more guests to the store to experience our amazing barbecue. With the tools Dickey’s offers, such as the Big Yellow Cup Club and BMG cards, people in my community are hearing about the new store and coming in to try our authentic Texas-style barbecue.”
Chicago is known for its passionate love of sports and great food, so what better way to combine the two than with a raffle for Cubs tickets? On March 31, the Rockford store will host the drawing, where three lucky guests will each win two tickets to the Cubs vs. Pirates game. To enter, guests simply fill out a Big Yellow Cup Club entry, which Ryan uses to drive traffic and track guest counts.
“Community Marketing support has been great in these first few months of business,” Ryan says. “I’m excited to attract more guests to the store to experience our amazing barbecue. With the tools Dickey’s offers, such as the Big Yellow Cup Club and BMG cards, people in my community are hearing about the new store and coming in to try our authentic Texas-style barbecue.”