Dickey's Conquers 5 Pulled Pork Sandwiches, Ranked by Taste in 2024

Click [here](https://youtu.be/IVvs_AFeh08) to meet Dickey's Barbecue Pit's Legendary Mascot: The **Big Yellow Cup**! 

Join Laura Rea Dickey, CEO of Dickey’s Barbecue Restaurants, as she introduces the one and only Big Yellow Cup—the iconic mascot that's been part of the Dickey’s family for decades! 

Did you know this bright, bold cup started as a happy accident? Roland Dickey Sr. originally ordered reusable cups to add value for guests, but when they arrived in an unexpected bright yellow, he said, “*Let’s go with it!*” And the rest is history. Today, the Big Yellow Cup is a symbol of Dickey’s legendary hospitality and authentic barbecue. 

But wait—there’s more! The Big Yellow Cup is stepping into the spotlight in a big way. Keep an eye out for it at events, in exciting campaigns, and maybe even a few surprises. It’s all about making your Dickey’s experience even more fun and memorable. 

So grab your Big Yellow Cup, fill it to the brim, and let’s keep the barbecue going. 🍖💛 Share the Big Yellow Cup love! Click [here](https://youtu.be/IVvs_AFeh08) to learn more.

Introducing......the Iconic Big Yellow Cup!

CEO Magazine: Secret Sauce: Laura Rea Dickey & Roland Dickey Jr

The Dickey Foundation Donates $10k to Beckley Fire Department

 [Dickey’s Barbecue Pit ](https://dickeys.com/)franchisee **Doug Keenum** is making waves in Tennessee with a remarkable expansion journey. Since stepping into the world of Legit. Texas. Barbecue. in 2022, Keenum has transformed locations, opened a brand-new store, and taken on new opportunities with grit and determination.
 
Doug began his barbecue journey by taking over the [Madison Street location in Clarksville, TN](https://www.dickeys.com/locations/tennessee/clarksville/clarksville), in August 2022. “The Madison location had a challenging reputation,” Keenum recalls. “We brought that one back to life, and now it’s getting great feedback from our guests.”
 
Building on this success, Keenum opened a new Dickey’s location on [Fort Campbell Blvd. in Clarksville](https://www.dickeys.com/locations/tennessee/clarksville/clarksville-fort-campbell) in July 2024, just a stone’s throw from the local military base. “This store has been an exciting addition,” says Keenum. “We’re working hard to introduce our brand to more of the Clarksville community and make this location a favorite among military families.”
 
In August 2024, Keenum expanded again, taking over an existing location in Brentwood, TN, just outside Nashville. “This location is another opportunity to make a positive impact,” says Keenum. “We’re focused on improving operations and creating a welcoming environment for our guests.”

Doug’s efforts exemplify the entrepreneurial spirit that defines Dickey’s franchisees. [Laura Rea Dickey](https://www.franchisetimes.com/franchise_news/get-to-know-dickey-s-bbq-ceo-and-why-she-d-nix-ketchup/article_ce7aaace-a1ea-11eb-82cd-d3a825092be1.html), CEO of Dickey’s Barbecue Restaurants, Inc., praises his resilience and strategic growth. “Doug’s dedication to excellence and his ability to revitalize locations are truly inspiring,” she says. “He’s a tremendous asset to the Dickey’s family, and his success showcases the power of hard work and community focus.”
 
[Roland Dickey, Jr.](https://www.youtube.com/watch?v=TKj19A7lhrU&ab_channel=Dickey%27sBarbecuePit), CEO of Dickey’s Capital Group, echoes these sentiments. “Doug has embraced the life of franchise ownership,” Roland says. “His growth in Tennessee reflects the strength of the Dickey’s brand and the entrepreneurial vision that drives it forward.”

Doug’s three Tennessee locations are part of his mission to bring Legit. Texas. Barbecue. to more communities. With a focus on quality, hospitality, and community engagement, Keenum continues to expand and enhance the Dickey’s experience for families across the state.
 
## About Dickey’s Barbecue Restaurants, Inc.

Founded in 1941 by The Dickey Family, Dickey's Barbecue Restaurants, Inc. is the world’s largest barbecue concept and continues as a third-generation family-run business. For over 80 years, Dickey’s Barbecue Pit has served millions with its signature Legit. Texas. Barbecue.™ Slow-smoked over hickory wood-burning pits, Dickey’s barbecued meats are paired with a variety of southern sides. Committed to authentic barbecue, Dickey’s never takes shortcuts—because real barbecue can’t be rushed.
 
With over 866 restaurants across eight concepts in the U.S. and several countries, Dickey’s Barbecue Franchise and Dickey’s Restaurant Brands continues to grow under the leadership of Roland Dickey, Jr., CEO of Dickey’s Capital Group, and Laura Rea Dickey, CEO of Dickey’s Barbecue Pit, Inc.
 
Dickey’s has been recognized on Newsweek’s 2022 "America’s Favorite Restaurant Chains" list, Nation’s Restaurant News 2024 top fast-casual brands for value, and USA Today’s 2021 Readers’ Choice Awards. The brand has also ranked in the Top 20 of Fast Casual’s “Top 100 Movers and Shakers” for four of the past five years. Additional accolades include Entrepreneur's Top 500 Franchise and Hospitality Technology’s Industry Heroes list. The brand has been featured by Fox News, Forbes, Franchise Times, The Wall Street Journal, and People Magazine.
 
For more information, visit www.dickeys.com. For information about becoming a franchise partner, visit www.dickeysfranchise.com


Doug Keenum Expands Dickey’s Barbecue Pit Footprint with Three Tennessee Locations

Laura Rea Dickey on Fox Business Cavuto Coast to Coast talking about the change in workforce. Over the past year we have experienced a difference in the employees with there age and experience. We are getting more employees that are in-between jobs, coming out of retirement, or wanting to start a new career. 

In addition, we are seeing customers order our [Cue Combos]( https://www.dickeys.com/menu-at-a-glance/cue-combos) as they are looking for deal options that are more affordable for the family. 

[Click Here]( https://video.foxbusiness.com/v/6324818592112) to watch.

CEO Laura Rea Dickey Today On Fox Business Cavuto Coast to Coast

On Thursday, March 10 Fox Business had a segment discussing Americans reacting to a 4-day work week, as it is growing momentum. That is a reduction of about 20% in labor, all while maintaining the same pay rate and salary. How do businesses react? Some agree and think that a 4-day work week is more efficient and productive, rather than working a 5-day hybrid schedule. Other industries disagree like manufacturers and restaurant owners, as they are unable to maintain sales and commitments with less time working. 

To watch more of [Laura Rea Dickey](https://www.dickeys.com/company/meet-our-team), CEO of Dickey's Barbecue Pit, on Fox Business click [here.](https://video.foxbusiness.com/v/6322231524112#sp=show-clips)

Americans React to a 4 Day Work Week

### World’s largest barbecue concept offers family-friendly deal all of January
 
DALLAS (Jan. 4, 2023) – What better way to ring in 2023 than by bringing the family to the world’s largest barbecue concept [Dickey’s Barbecue Pit](https://www.dickeys.com/), where KIDS EAT FREE all January long.

 With classes starting back up following the holiday break, be sure to treat the kiddos to an after-school treat of Legit. Texas. Barbecue. paired with Dickey’s signature sides we all know and love. Now through Jan. 31st, [Kids Eat Free](https://www.dickeys.com/quote/everyday) every day in-store only with a minimum $12 adult meal purchase. On Sundays, Kids Eat Free in-store and online at [dickeys.com](https://www.dickeys.com/), or the [Dickey’s app](https://www.dickeys.com/promos/check-the-app), using the code KEFOLO at checkout.

 “We’re all about family at Dickey’s, and we know everyone could use more for their money right now. We want help to keep the family dinner tradition going without breaking the budget,” said CEO Laure Rea Dickey. “And if there is one thing we know, it’s that our Texas-style barbecue is something that both kids and parents can agree on.

 Dickey’s Kids Eat Free offer is available at participating [BBQ locations](https://www.dickeys.com/locations) only and is not valid with any other coupons, offers, discounts and promotions. 

 To learn more, follow Dickey’s Barbecue Pit on [Facebook](https://www.facebook.com/dickeysbarbecuepit/), [Instagram](https://www.instagram.com/dickeysbarbecuepit/) and [Twitter](https://twitter.com/dickeys). Download the [Dickey’s Barbecue Pit app](https://www.dickeys.com/promos/check-the-app) from the [Apple App Store](https://apps.apple.com/us/app/dickeys-barbecue-pit/id1288151925) or [Google Play](https://play.google.com/store/apps/details?id=com.olodickeysapp).

#### About Dickey’s Barbecue Restaurants, Inc. 
Dickey's Barbecue Restaurants, Inc., the world’s largest barbecue concept, was founded in 1941 by the Dickey family. For the past 80 years, Dickey’s Barbecue Pit has served millions of guests in 44 states Legit. Texas. Barbecue.™ At Dickey’s, all our barbecued meats are smoked onsite in a hickory wood burning pit. Dickey’s proudly believes there’s no shortcut to true barbecue and it’s why our name isn’t BBQ. The Dallas-based, family-run barbecue franchise offers eight slow-smoked meats and 12 wholesome sides with 'No B.S. (Bad Stuff)' included. Dickey’s Barbecue 550 locations across the United States and eight other countries.
 
 Dickey’s was named to Newsweek’s 2022 America’s Favorite Restaurant Chains list and USA Today 2021 readers’ choice awards. Dickey’s won first place on Fast Casual’s “Top 100 Movers and Shakers” list, been named a Top 500 Franchise by Entrepreneur and named to Hospitality Technology’s Industry Heroes list. Led by CEO Laura Rea Dickey, who was named among the country’s 50 most influential women in foodservice in Nation’s Restaurant News, was recognized by Fast Casual’s Top 100 Movers and Shakers list and honored by Dallas Business Journal. Dickey's Barbecue Pit has also been recognized by Fox News, Forbes Magazine, Franchise Times, The Dallas Morning News, The Wall Street Journal, People Magazine and QSR Magazine. Dickey’s Barbecue is part of Dickey’s Restaurant Brands which has more than 700 restaurants nationwide including brands Wing Boss, Trailer Birds, Big Deal Burger and bbqathome.com. DRB is led by CEO Roland Dickey Jr. For more information, visit dickeys.com.

Celebrate 2023 at Dickey’s Barbecue Pit with Kids Eat Free

Laura Rea Dickey, CEO of Dickey's Barbecue Restaurants, Inc., was on CNBC's "Power Lunch" today talking about soaring beef prices and how they are affecting the bottom line. [Click here](https://www.cnbc.com/video/2023/06/09/soaring-beef-prices-are-hurting-restaurants-bottom-line.html) to watch the full segment.

CEO Laura Rea Dickey on CNBC talking about Soaring Beef Prices

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